How Twitter Saved the Cupcake Nazi

How Twitter Saved the Cupcake Nazi
This is your SiteProNews/ExactSeek Webmaster Newsletter!
To drop your subscription use the link at the bottom of this message.

Home     Videos     Article Archives     Contact Us     Privacy Statement     Micro-Blog     Forums     Reader Rewards

Recent Videos SEO for Local Search - SEOMoz New 2011 iMacs: HD Cam, Graphics Facebook Fan Page SEO Part 2 Viral Marketing: Tips & Examples

QUICK LINKS AddMe Blog Search SPN Videos

MAY  6,  ISSUE #1537 Article Submissions We welcome article submissions from experts in the areas of SEO, web design, blogging, RSS, social media, etc. For more information, visit our Article Submission Page. Article Categories    • Advertising    • Blogs & Podcasts    • Business    • Ecommerce    • Google    • Linking Strategies    • Marketing    • RSS    • SE Optimization    • SE Positioning    • SE Submission    • SE Tactics    • Security    • Technology    • Video Marketing    • Web 2.0    • Web Design    • Webmasters    • Website Promotion    • Website Traffic    • Writing Web Search    • Add a Site    • Rapid Paid Inclusion    • Low Cost Search Engine Ads    • Search 85K News Sources Blog Search    • Add a Blog    • Search 39,200+ Blogs    • Grab a Blog RSS Feed    • Grab a Blog Content Feed Tools & Services Webmaster Tools    • Web Page Analyzer    • Meta Tag Generator    • Keyword Popularity Tool    • Link Popularity Checker    • Search Engine Submitter    • Internet Tools Directory    • Site Resource Directory Traffic Exchanges Get Free Visitors to Your Site with these Outstanding Services: TrafficZap TrafficSwarm Site of the Day Tweepi v2.0 helps you manage your Twitter account - making sense of your social graph, with stats. Simply sign in with your Twitter account and you can flush unfollowers, reciprocate, or cleanup inactives. Use the Geeky Clean-up tool to filter out those inactive and unwanted tweeps by checking out their details, etc. Does your web site qualify as a SPN Site of the Day? Webmaster resource sites can apply via email: sotd@sitepronews.com App of the Day TSC Free Address Book (5.0 MB) is an easy to use address book. Use it to manage your contacts / addresses, and print letters, labels, and lists. You can create letters using the built-in letter writer, spell check and mail merge, assign your contacts to one or more lists, print letters in multiple languages, etc. Freeware for Windows 2K/ 2003/ XP/ Vista/ 7. If you have a Webmaster App that you would like listed on the SPN site, send us an email with details to: wapps@sitepronews.com SPN Partners Affinity Ad Network - Make your website pay for itself! - High revenue contextual ad products for online publishers. Maximize your earnings through fully customizable & easy-to-implement text ad formats. Earn $2 - $5 RPM. Sign up now!

DropJack.com Web Position SubmitExpress Top SEO Tools SPN Micro-Blog Website Builder Top 10 Exposure Affinity Ad Network NewWebDirectory Website Templates FreeWebMonitoring Article Submissions FreeWebSubmission Rapid Paid Inclusion SmartWebGadgets.com How Twitter Saved the Cupcake Nazi By Norm Weekes (c) 2011 Follow SiteProNews on:              Every generation thinks they are special. Dickens's wrote, "It was the best of times, it was the worst of times" back in 1859. After the death of Jesus, many Christians thought the end of days was at hand. Some cave dwellers probably thought their generation was special because they used fire to barbecue a T-rex. A closer truth is each generation is special in its own time and we live in special times today. In our time, we are living through a redistribution of intellectual wealth as we experience the change from the industrial age to the information age. In our time, failure to take part in the knowledge economy can lead to exclusion from economic opportuníty and growth. CPV Advertising Summer Promotion - 70% Off A couple of weeks ago I emerged from the parking garage at Oakland's Jack London square and was surprised to find a line of people standing at a taco truck. Not only are taco trucks not usually at the Square, but the line was unusually long. I then noticed the truck had no tacos but boutique cupcakes instead. The sugar junkies were patiently waiting to pay three bucks a shot for their fix. They stood sentry waiting for their sweet guilty pleasure. The scene reminded me of the Soup Nazi episode from Seinfeld. For those of you unfamiliar, the Soup Nazi was a gourmet soup chef with a tiny storefront site in NYC who served great soup but would serve you only if you followed his rigid decorum. Any deviation would result in a loud "No soup for you!" and a quick soup-less dismissal from his shop. While I didn't hear the cupcake vendor shout "no cake for you!" I did sense a power the cupcake vendor had over his clientele. After all, if he decided he didn't like the cut of your jib and refused to sell you a cupcake, where else were you going to get your fix? There is no bakery anywhere near Jack London Square. I guess you could rush to a nearby restaurant and order desert but that's as close as you could get. This tricked out roach coach appears out of nowhere and well-behaved customers converge like zombies to get their sugar on. How? Why? New Facebook Marketing Update In cartoons and comics an iconic light bulb over head illustrates the "Aha!" moment. Today's icon would probably be the bluebird from Twitter, flapping annoyingly around your head to show you get it. I remember how I mocked Twitter. I still do. It is an easy target. The profitless application is the poster child for all that is wrong and right with the way social media is used and abused. I dismissed Twitter as a Paris Hilton app, all style and no substance until my younger sister explained Twitter could be a place to expand a network and find valuable information. I signed up for Twitter and used it just enough to understand how it worked and find out there was too much information to follow. Tweets forwarded to my cell phone lasted for about a week before it became too much. I turned off phone notification because I just didn't need to know "five ways to lead with more compassion" at that very moment. Top 10 Exposure for Your Ads on 225+ Search Engines        • No Bidding - No PPC - No Click Fraud        • Flat Fee Rates Starting at $4 per Month or Less        • Over 150 Million Searches per Month        • Six Bonus Giveaways with Your Order Place Your Order or Find Out More at ExactSeek.com What I did learn, however, is if I wanted a cupcake at that very moment and I could follow the Cupcake Nazi on Twitter, I would know early in the week, or early that morning that three buck cupcakes would be in Jack London from one to two pm. Unlike the Soup Nazi of the 80's, Cupcake Nazi of 2011 is mobile and his customers can follow him to multiple locations. Cake can go to the most populated commercial spots to supply his legion in need of an afternoon sugar shot. If he expands, he can deploy multiple trucks throughout the city while promoting specials through Groupon, special loyalty offers through Facebook and time or location changes through Twitter. What seemed like a goofy useless application is now an invaluable marketing tool, free by the way, which didn't exist five years ago. If you own a small business and don't understand the potential of new technology applications you'll become road kill for those who do. Lack of understanding and willingness to apply technology in minority businesses and people is a pervasive invisible problem not talked about, or recognized. The minority communities should be embracing technology in large part because of the economic opportuníty. Technology innovation has fueled new economic growth. The alphabet, printing press, guns, industrialization, computers and now information technology can create new opportunities as well as new casualties. By choice or circumstance, the digitally excluded will be consumers or commodities in the new tech economy. Digital inclusion has already been recognized as a priority in England (http://raceonline2012.org) and if this issue continues to be ignored by our corporate, government and social sectors, we'll pay the price as a society and as a global economic leader. Segments of the population without access or interest in technology will find themselves in a growing economic gap. Technology can empower the entrepreneur, the activist, the job seeker and the student. Soon, if not already, technology illiteracy will be the modern-day equivalent of traditional illiteracy. Fredrick Douglass said, "Once you learn to read you will be forever free". I think, he would agree that we should not be slaves to technology, but not be slaves for lack of technology. About The Author Article by Norm Weekes, Board Member at Oakland Digital Arts and Literacy Center and former Vice President Marketing 2 at Experience Unlimíted-Oakland. Printer Friendly Version of this Article Have an Opinion on Today's Article? Post Your Comments at SiteProNews.com

Top Webmaster Headlines		Breaking Blog News
• Apple acts on iPhone tracking bug   • Explore Twitter's Evolution: 2006 to Present   • Who's the Best Partner for Skype: Facebook or Google?   • Google Search Globe Visualizes Daily Queries Worldwide   • Quixey: New Dashboard for Developers to Aid with App Discovery   • Anonymous Members Deny Community Was Involved in Sony Breach		• Google and Marketing to the SMB   • The A to Z of Excellent Copywriting   • Free Your Content: What is Content Worth?   • 12 Popular Keyword Organization Tips & Tools   • Social Media Storytelling 101 – How To Start If You're Still New   • Repurposing Your Email Markéting Content For SEO Success
Recent Articles Posted on SiteProNews.com		Webmaster Resource Sites & Services
10 Top SEO Facebook Strategies  By Nina Hirasawa - Facebook is more and more becoming a "second home page" for organizations on the web and has recently developed a number of innovative options for Pages to get increased traffic through the tried and true techniques of search engine optimization. The FTC Begins Crackdown On Behavioral Ads – Is Your Site In The Cross Hairs?  By Chip Cooper - If your website collects behavioral data or serves behavioral ads – either directly or indirectly through the use of behavioral ad vendors – you need to understand and comply with the FTC's notice and choice principles, or suffer the consequences. Social & Search PPC Advertising, is it One or the Other?  By Resource Nation - When you think of PPC advertising, chances are, you instinctively think of search engines. Online social advertising still doesn't get the acknowledgment it deserves.		Top SEO Tools - A suite of the best online submission and SEO Tools available. Sign up for a 7 day free test drive. Add Me! - a pioneer in search engine submission, and the most popular. They provide fr-ee submission and paid submission. WebPosition - WebPosition helps you maximize your site's search engine visibility by providing a complete SEO solution including rank reporting, keyword research, page optimization and submission. Download a demo today! Build a Business Website in Under 5 Minutes. Over 172,000 people just like you have used Exact Websites to build professional websites, complete with web pages, photo albums, email, links and 27 other features without ever having built a website before.

Webmaster Software  • Webmaster Resources  • Link to SPN  • Top SEO Tools  • SmartWebGadgets  • DropJack  • SEO-News

You are currently signed up to spn-html as: spamtastic!
To not receive further mailings, Use This Link or send a blank email to leave-spn-html-2504758S@mailjayde.com


Jayde Online, Inc.
Suite 238, 23-845 Dakota Street
Winnipeg, MB R2M 5M3
(c) Copyright 2011 All rights reserved